If you’re looking to define your organization’s core values or you wish to update and refine them, a variety of brainstorming activities are available. Here is a simple 5-step activity that we’ve run through internally here at Cangaroo. It allowed us to determine our...
A persona is a made-up person used to represent a target group. Personas are widely used in marketing and they make it possible to assign specific characteristics to your typical customer. With this information, you can define positioning, promotion and distribution...
Unlimited vacation policies are gaining lots of traction among North American organizations. While we may believe this type of offer to only be possible in Silicon Valley, more and more Quebec-based companies are adopting this type of vacation policy. While certain...
Performance evaluation is an important and necessary step for both employees and the organization they are a part of. Based on the results of this evaluation, managers will be able to determine which decisions they need to take in regards to training, promotions, wage...
Posting a job offer is one of the more simple and straightforward ways of recruiting. By simply describing the position and displaying it online, you’ll quickly end up receiving quite a few postulations. The real question is: how many of these potential candidates do...
